Want to be lazy at PR? Fill in the blanks


Yesterday, I received this heartfelt, personalized email from someone in the PR realm:


Hi Christina,


I had seen that you wrote about [reference article subject etc] and thought you might be interested in this new initiative we just launched with. . .

As my father would’ve said: Close, but no cigar.

I imagine that someone at this PR agency (and, yes, it’s a bona fide agency), went through a bit of trouble to craft a pitch letter for bloggers. They probably told their employees “make sure you find out the person’s name” (though Liz didn’t get a name on her pitch letter, and Kristen’s person called her Karen).

But, to go through the trouble to get my first name and then forget to throw something in about [reference article subject etc] is a new kind of fail.

PR people? I know there are good ones out there (I work with many of you).

But for the rest of you, let me make this easier for you: Blog Pitch Mad Libs:

Dear (insert name),

I enjoyed reading your (adjective) post about (noun). Our brand of (product) would be so appreciated by your audience of (noun) lovers in (city or state). In fact, we are so confident of this, we’d like you to give away (quantity) of (product) to your readers!

Please contact me at (email) to discuss this opportunity further.

But, so help me, if I get a pitch letter like this with none of the adjective/noun words filled in, I’m outing the agency who sent it.

With its new third grade curriculum, my daughter’s interest in DreamBox has really multiplied


About a year ago, I got to try out a cool new math program for K-2 students called DreamBox.

Photobucket

I ended my review with this sentence:

(The) only thing I wish? That DreamBox went on to even higher grades. It’d be nice to have their support in a few years when we get to the really tough stuff, like Calculus.


Well, they haven’t gotten to Calculus yet, but they have added 100 third grade lessons just in the nick of time, as I am about to beat my head into the ground trying to get my third grader to understand multiplication. Oh, she memorizes the facts enough to get by, but does she really understand what those numbers mean?

Which is why I love having a program like DreamBox in my arsenal. Not only does it reviews facts that kids learn in school (public, private or home), but it shows kids how to approach math from different angles, knowing that not all kids “see” things the same way. And since it’s a dynamic internet site, it adjusts the lessons to fit a child’s ability, repeating skills that weren’t quite mastered, and letting kids breeze through skills that come naturally.


The new third grade level approaches multiplication in a few different ways, by using a number line, picture arrays and area models. Kids also play games to “find the factor” for a product, something that will come in handy when they get to division.

Photobucket

And since their lessons are based on skills set by the National Council of Teachers of Mathematics, I can feel pretty good that these are skills my kids should know.

Photobucket

Plus, unlike some math “game” websites, I don’t just throw them on Dreambox and hope for the best. Instead, I get regular email updates and have access to a “Parent Dashboard” so I can see where my kids are on the program, how much time they’ve spent and what skills they have mastered to date.

Photobucket


But, as much as I’d like to find a program that take over math in our homeschool completely, please note that I recommend Dreambox in addition to whatever regular curriculum you’re using. I think it’d be a great, dynamic addition to the classroom, especially since teachers could pretty quickly see how each student is doing. And, since it’s designed to be fun and has incentives for kids to keep going, I find my kids spend more time on it than any other math website we’ve tried.

Want to see a demo about how DreamBox works? Check it out here:


Congrats to Heather for winning a free month of DreamBox!

You can also try out DreamBox for two weeks for free; see the details on their website.

———————————

I haven’t been paid by DreamBox for this review, although they did let my kids tool around the site for a few weeks to test it out.

A very fairy birthday party

(this post originally ran on Fairly Odd Reviews back in March but as I look to phase out that site, I will be pulling some of my favorite posts over to this site; look for more birthday party ideas soon)

My middle daughter has always been a bit of a pixie, with her short blond hair, small stature and tendency to “flit” (aka, never sit still). So, when her sixth birthday came up on the horizon, we decided on a “fairy party”, with the emphasis on the fairies that live outside among the flowers and trees, and not those found in skimpy costumes and found in the world of Disney.

I am by no means a trained party planner, but I love to find neat ideas online and to research things to the nth degree. I try not to spend “too much” although my record-keeping is a bit fuzzy. With that in mind, read on to see how I pulled this party together.

Invitations

I had confirmed the date and time of the party with all of the parents over a month in advance, which made me a bit lazy in getting printed invitations out on time.

After stalling a bit too long, I realized I had about one day to get invitations out before they’d be seriously late. Instead of going too crazy, I just printed this Fairy Photo Frame on photo paper and then cut out the picture.

Photobucket

I mounted the picture on white greeting card paper. In the center of the image, I wrote in marker, “You Are Invited. . .” Inside, the girls found the following text:

Wear you fairy best, a tutu will do.
Your wings & accessories await you.

The party is March 8th from 2-4,
please say you’ll fly by.

The birthday fairy Jilly
Waits for your reply!

Decorations

Most of the party took place in the dining room, so I concentrated my decorating to that room.

I covered the table in two light green cloth tablecloths from the Christmas Tree Shop. On top, I scattered some pink flowers we had left over from my oldest’s luau party (from three years ago!), and threw some fake pink flowers in some vases (I would’ve preferred fresh, but I had the pink ones left over from one of the crafts).

Photobucket

Two long strands of Christmas lights hung across the windows; I found the lights at a drugstore in January for 75% off. In one corner was the large mylar balloon bundle that my sister sends the kids every year for their birthday. She always tries to tie them into my party plans, so there was plenty of girlie pink.

The food on this table was decidedly sweet: chocolate pretzel “wands”, chocolate-covered strawberries and cookies.

Photobucket

Arrival

When the guests arrived, they were invited to the Family/TV room to choose a head piece. I was originally going to do these as a craft, but decided it was a bit too advanced for a few of the little girls and did them myself over a couple of nights. They were made of some dollar-store head bands, floral picks found in the wedding section of the craft store, green floral tape, some ribbon and a sparkly butterfly clip for each head piece. They were not hard to make, but just took a little time.

Photobucket


I had two boys at the party, and rather than make them wear flowers on their heads, I took some green felt, a stapler and a large feather and made them this elf hat. The ribbons were needed to keep the hat on their heads.

Photobucket

After getting their hats, the kids went into the kitchen to get a fairy tattoo. I had grabbed a couple of sheets that morning at Target for about $2 each. There were some snacks out on this table: fruit skewers, Tings and cheese stars (cut with a small cookie cutter that morning) and crackers (aka, the “healthy table”).

Photobucket


Craft Time

Once the guests had arrived, they went into the dining room to make their craft: Fairy Houses. I had fallen in love with this idea after seeing it on the Simple Lovely blog. I cut little holes into Peat Pots for doors, and put out some tiny colored shells, feathers, strips of ribbon and moss (all from craft store), as well as some tiny pinecones and pine needles collected from our yard. Glue was poured into an egg carton that had been separated into individual holders, and they used a popsicle stick to apply. They did their craft on pink paper plates to make it easy to bring home and to also protect the table a bit from over-enthusiastic glue application.

Photobucket

Scavenger Hunt

After the craft, I assembled all the kids into the Living Room to explain the scavenger hunt which is a variation on the idea I saw at Great Fun 4 Kids (see attached Word document at bottom). I took a small gift that I had bought for Jilly and wrapped it about 11 times (enough so each guest could unwrap one layer). At each layer was a new clue that told them where to go to find another gift to take home. Holding their empty favor bags, the kids ran around the house to find the things that would become their favors: little bottles of bubbles, candy, plastic butterflies, gel pens, etc. They also got found their wings and wands (found here) which made them “official fairies”.

Photobucket

As a goof, I looked up their “Fairy Names” printed them on stickers and read them outloud at the end of the hunt—the boys received ridiculous “Elf Names”. The stickers went onto the favor bags so no one could lose their bag.

Cake Time

My oldest has a milk allergy, so I always make my own cakes and usually rely on cupcakes from my favorite cupcake book ever: Vegan Cupcakes Take Over the World. I purchased sugar flowers from Fancy Flours and, instead of Tinkerbell, grabbed one tiny fairy found at Target and stuck her to the top of the Cupcake Tower.

Photobucket

The cupcakes and Dibs ice cream (brilliant discovery because they are SO much easier to serve than scoops of ice cream, and less trash than individually packaged cups) were served in the gorgeous and compostable Earthen Palm Leaf Bowls from Green Planet Parties.

Gift Opening

One thing I try hard to do (not always easy in the flurry of gift opening) is to take a photo of the gift-giver and the birthday child sitting together on the chair. It takes a minute to do, but I usually get a great photo of the two of them together, and I make copies of the picture to include with the thank you card. I’ve tried group photos, but it’s hard to get all the kids to look “good” at the same time, whereas it is easier with just two kids at a time.

Aftermath

This marks the eighteenth party I’ve now thrown at home for my kids and their friends. Eighteenth, and my oldest is only eight! I’m getting better at reusing what I have on hand versus buying everything from scratch. I try to have a couple of “what if” activities in my back pocket but also try to have time for free play.

And, I’m not sure if I really save any money throwing my own parties, but I know the kids have great memories of their birthday parties and keep asking for them to be at home, so I guess that says something.